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Computer Science and Advertising

College of Media

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What is Computer Science and Advertising?

This major combines two fields of study that are becoming tied together in our ever-changing media landscape. Advertising has long been a field of storytelling intended to engage consumers. Computer Science is a field born out of our digital world based around data. CS & Advertising prepares students to address today’s digital advertising world. With this major, you will learn advertising methods as well as modern data knowledge.

Career Options

  • Computer Program Developer
  • Data Analyst
  • Programmatic Trader
  • Digital Media Buyer
  • Public Relations Director
  • Software Engineer
  • Web Designer
  • Marketing Coordinator

Post-Graduation Success1

Insufficient survey data is available for employment information.

Insufficient survey data is available for grad school attendance.

Insufficient survey data is available for average starting annual income.

Sample employer destinations: Insufficient survey data is available for sample employer destinations.

Sample grad school destinations: Insufficient survey data is available for sample grad school destinations.

Program Resources

College of Media Program Webpage Degree Requirements

Review Criteria

First-Year Major-Specific Criteria

  • Calculus preferred (if available at high school)
  • AP English Language or AP English Literature preferred (if available at high school)
  • Strong English and humanities coursework and performance
  • Experience in newspaper, yearbook, broadcasting, blogging, or using social media for promotion
  • Interest in Advertising in addition to Computer Science

View All Review Criteria

Transfer Criteria

Transfer Guide

Graduation & Retention2

3.8 years to degree

92% first-year retention rate

79% four-year graduation rate

88% six-year graduation rate

Annual Program Costs3

Illinois Resident

  • Tuition: $17,976
  • Fees: $4,928
  • Expenses: $18,222
  • Total: $41,126

Non-Resident

  • Tuition: $39,736
  • Fees: $4,928
  • Expenses:$18,562
  • Total: $63,226

International

  • Tuition: $42,868
  • Fees: $4,928
  • Expenses: $18,562
  • Total: $66,358

Related Majors

1 Post-graduate data was collected through the Illini Success initiative, which primarily relies on self-reported survey data sources. Statistics are aggregated from the past three years. Please note that total compensation may be greater than annual salary as other forms of compensation (e.g., signing bonus, commission, benefits) are not included. For more information on Illini Success data and methods, please visit the Illini Success website. For average wage or salary information five years after entry into an occupation, visit the Post-Secondary Employment Outcomes Explorer.

2 Graduation and retention data comes from several majors within a similar interest area. Graduation and retention data comes from several majors within a similar interest area. Data may not yet be available for newly created programs. Years-to-degree data is only available for programs from which you can earn a degree. Retention and graduation rates are only available for programs that you can apply directly into. Retention rates reflect retention to the university, not necessarily retention within the major.

3 "Expenses" are estimated and include books, supplies, housing, and other living expenses. The exact amount you’ll pay depends on where you decide to live, the meal plan you choose, and your overall lifestyle. To learn more about costs, please visit the Office of Student Financial Aid website. To learn the average monthly student loan payment over a period of 20 years based on estimated cost, visit the Illinois College2Career website.

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